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FRESH THINKING

FROM EVERY ANGLE.

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CO-PILOT TO YOUR LIFE.

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INTRODUCING THE BMW 1 SERIES.

WHERE PRACTICALITY MEETS COMFORT.

Meet the new BMW 1 - designed for every adventure on the horizon. Inspired by freedom, it maintains its functional style whilst demonstrating the versatility expected from a Sports Activity Vehicle (SAV). With advanced technology supporting you along the way, as well as all-new digital capabilities within the interior, the third-generation BMW 1 ensures that you can relish in the power of exploration.

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Every effort has been made to ensure the accuracy of information contained in this digital brochure. All content, including pricing is current at the time of publication and subject to change without notice. BMW Automotive (Ireland) Ltd cannot be held liable for any errors or changes to the information and pricing contained. No guarantee can be provided nor liability accepted. We recommend to check vehicle specifications and pricing with your BMW Centre prior to ordering to avoid any misunderstandings.

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